February 2007

AJ Roberts is the owner of Elite Sports Training and has made a name for himself as one of the industry's premier performance enhancement coaches, helping athletes achieve their sports performance goals at various different levels. AJ has been in the strength and conditioning field at the division one level since 2002 assisting with the general supervision and coaching of strength and conditioning programs for all varsity sports at the University of Idaho. AJ is an accomplished athlete and coach in the sport of power lifting and holds several state, national, and world records. Roberts is listed in Power lifting USA Top...

One of the greatest feats of strength that I have ever witnessed was at the 2006 World Powerlifting Congress World Championships / WPO Semi-Finals in Lake George, New York, when Andy Bolton became the first man ever to deadlift 1000lbs. Why was this a monumental moment in powerlifting? In comparison to the bench press and the squat the advancements in equipment have affected the lift very little and so many consider it the only lift that gives a true reflection on who the strongest man alive is. Unfortunately, because the equipment does not give the massive carry over that a bench shirt or...

Important Note: For Part II of this article, click here Personal training and the coaching of athletes is a tough business. The media, however, portrays it as a glamorous job catering to the rich and famous. Professional athletes, teams, movie stars, and musicians all pay big bucks to look good and dominate their sport. But it’s not all champagne and caviar dreams. Thousands of fitness professionals enter this industry hoping to make their mark as a successful trainer. Unfortunately, most trainers don’t stick around once they realize that a steady pay check in this line of work is tough to come by. Fortunately...